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olympic games

PARC DES NATIONS: FIRST STOP, FRANCE

31 July 2024 by Flora

The National Olympic Committees (NOCs) are also taking advantage of Paris, and more specifically La Villette and its park, to showcase the culture, athletes and traditions of various national houses during the 2024 Olympic Games.


Club France

First stop, Club France, the biggest fan zone calls to sports lovers and invites them to an exceptional experience at La Villette. Spread over the vast park, visitors can discover a variety of activities. From archery to field hockey every Olympic sport is demonstrated. Visitors can spend the entire day, watching the games on the big outdoor screen, all the way into the night with live concerts.

The Grand Hall houses different Olympic partner stalls, where you can shoot hoops, or demonstrate your handball skills via VR. 

The atmosphere is dynamic with and overall feel of French festivities.



LVMH at Club France

LVMH, a premium partner of the Paris 2024 Olympic Games, showcases their craftsmanship in the Grand Hall at La Villete. The luxury group brings their “savoir faire à la Francaise” and their long heritage to the sports world through an exhibit featuring their work. Get an up-close view of Berulti’s opening ceremony apparel for the French Olympic team, the Olympic medals designed by Chaumet or the elegant red dress for the opening ceremony by Dior.



Decathlon Playground

The French sports group couldn’t be kept away from the fun. Official partner of the Paris 2024 Olympic games, Decathlon has set up a vast playground for the young and less young at La Villette. Every day there is a lineup of events to entertain including live demonstrations, concerts and lots of fun activities.

The brand has created a dynamic space where you can play, relax and watch the games.

Moving through the entry tunnel and into their park, we can see that blue is the colour of celebration at Decathlon.



The Parc des Nations is open until 11 August from 10am to midnight for the Olympic Games.
From 29 August to 8 September, also from 10am to midnight for the Paralympics.


Olympic Games
Outdoor areas, 10am to 11pm
Great Hall, 10am to 2am

Paralympic Games
Grande Halle, 10am to 2am

Filed Under: News Tagged With: creativity, olympic games, paris, retail

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